{"id":6982,"date":"2020-09-01T12:28:02","date_gmt":"2020-09-01T12:28:02","guid":{"rendered":"https:\/\/feedback4sports.com\/wat-is-een-goede-nps\/"},"modified":"2025-03-13T08:59:43","modified_gmt":"2025-03-13T08:59:43","slug":"what-is-a-good-nps","status":"publish","type":"post","link":"https:\/\/feedback4sports.com\/en\/what-is-a-good-nps\/","title":{"rendered":"What Is a Good NPS?"},"content":{"rendered":"<div class=\"wpb-content-wrapper\"><p>[vc_row full_width=&#8221;stretch_row_content_no_spaces&#8221; el_class=&#8221;extra-margin-desktop&#8221;][vc_column][vc_separator color=&#8221;custom&#8221; border_width=&#8221;6&#8243; accent_color=&#8221;#21b2d8&#8243;][vc_row_inner][vc_column_inner][\/vc_column_inner][\/vc_row_inner][\/vc_column][\/vc_row][vc_row css=&#8221;.vc_custom_1569840694595{margin-top: -70px !important;margin-bottom: 0px !important;padding-top: 0px !important;padding-bottom: 0px !important;}&#8221;][vc_column css=&#8221;.vc_custom_1569840700387{margin-top: 0px !important;margin-bottom: -40px !important;padding-top: 0px !important;padding-bottom: 0px !important;}&#8221;][vc_single_image image=&#8221;301&#8243; img_size=&#8221;25px&#8221; css=&#8221;.vc_custom_1569840523840{margin-top: 0px !important;margin-bottom: 0px !important;padding-top: 0px !important;padding-bottom: 0px !important;}&#8221;][\/vc_column][\/vc_row][vc_row css=&#8221;.vc_custom_1599551886679{margin-top: -50px !important;padding-top: 0px !important;}&#8221;][vc_column css=&#8221;.vc_custom_1569840551235{margin-top: 0px !important;padding-top: 0px !important;}&#8221;]<style>#breadcrumb-6ab1e44360398 li::after { content: \"\u00bb\" }<\/style><ol class=\"wwp-vc-breadcrumbs \" id=\"breadcrumb-6ab1e44360398\"><li class=\"visited\"><a href=\"\/\">Home<\/a><\/li><li class=\"current\"><span>What Is a Good NPS?<\/span><\/li><\/ol>[\/vc_column][\/vc_row][vc_row][vc_column][vc_column_text css=&#8221;&#8221;]<\/p>\n<h1><strong>What Is a Good NPS?<\/strong><\/h1>\n<p>Measuring your Net Promoter Score\u00ae (NPS) allows you to gauge customer loyalty to your club. The score ranges from -100 to 100, with higher scores indicating greater loyalty. However, we often hear the question: <em>\u201cWhat is a good NPS?\u201d<\/em> In this article, we aim to provide an answer to this frequently asked question.<\/p>\n<h2><strong>Above 0 Is Positive<\/strong><\/h2>\n<p>If your NPS is above 0, you can say you have a positive NPS. This means you have more promoters than detractors among your members. In other words, the majority of your customers are likely to stay loyal and recommend your club to friends or acquaintances. However, the reality isn\u2019t always so clear-cut. Several factors play a role in evaluating your NPS.<\/p>\n<h2><strong>What Are Your Competitors Doing?<\/strong><\/h2>\n<p>One useful way to assess your NPS is by comparing it with your competitors\u2019 scores. If your NPS is higher, you\u2019re likely outperforming the market and poised for faster growth. Loyal customers drive growth, after all.<\/p>\n<p>However, there\u2019s an important caveat here. Comparing your NPS to competitors\u2019 scores can be helpful, but it\u2019s crucial to understand that you may not know the context in which your competitors measure their NPS.<\/p>\n<p>For instance, one competitor might measure NPS only once a year, such as shortly after a customer joins. At that point, the customer\u2019s experience may still be very positive due to the attention they received when signing up. If you measure NPS more frequently\u2014after cancellations or complaints, for example\u2014you might receive more critical feedback. This could result in a lower NPS than your competitors, but it doesn\u2019t mean your club is performing poorly. On the contrary, it means you\u2019re learning from your critical customers, focusing on quality rather than just the score.<\/p>\n<h2><strong>A Rising NPS Is a Good NPS<\/strong><\/h2>\n<p>A general rule of thumb we use is this: as long as your NPS is improving, it\u2019s a good NPS. If you move from -15 to 15 over a few months, that\u2019s a significant improvement, reflecting efforts to enhance customer loyalty. Conversely, if your NPS drops from 40 to 20, it indicates declining loyalty, even though 20 is still higher than the earlier score of 15.<\/p>\n<h2><strong>Our Advice<\/strong><\/h2>\n<p>As you can see, defining a \u201cgood\u201d NPS is not straightforward. Our advice is: <em>\u201cMonitor your NPS closely, but focus on your customers\u2019 feedback.\u201d<\/em> Numbers don\u2019t lie, but the truth lies in the story behind them.<\/p>\n<p>Good luck![\/vc_column_text][\/vc_column][\/vc_row]<\/p>\n<\/div>","protected":false},"excerpt":{"rendered":"<p>By measuring the NPS, you assess the loyalty of customers to your club. The score ranges from -100 to 100, with the rule that the higher the score, the more loyal the customer.<\/p>\n","protected":false},"author":74,"featured_media":2275,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"_monsterinsights_skip_tracking":false,"footnotes":""},"categories":[47],"tags":[],"class_list":["post-6982","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-blog-en"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v28.5 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>What Is a Good NPS? - Feedback4Sports<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/feedback4sports.com\/en\/what-is-a-good-nps\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"What Is a Good NPS? - Feedback4Sports\" \/>\n<meta property=\"og:description\" content=\"By measuring the NPS, you assess the loyalty of customers to your club. 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