Measuring = knowing
Definitely!

NL Actief
NL Actief is the industry association for recognized and entrepreneurial sports and fitness companies in the Netherlands. NL Actief represents around 1,000 locations with a total of 2.5 million fitness consumers, making it the largest sports organization in the Netherlands.
NL Actief develops and ensures quality in the fitness industry and contributes to getting more people involved in fitness.

Collaboration between NL Actief and Feedback4Sports
NL Actief clubs benefit from an annual feedback session with three essential questions to uncover what truly matters to their members.
- Would you recommend us to others?
- What’s going well?
- What can be improved?
All results are available in a clear dashboard. With these insights, clubs can implement targeted improvements to create even more enthusiastic members!
Additionally, customer stories are easily placed on the club’s website, and these stories are invaluable! Experiences are becoming increasingly important and help build trust with current and potential members. It also shows that you are genuinely listening to your members.
Benefits for paying NL Actief clubs
NL Actief clubs that purchase a full license with Feedback4Sports receive an attractive discount and access to all the features of Feedback4Sports, including:
- Multiple fixed feedback sessions.
- Automatic feedback classification.
- Additional features for in-depth analysis.